What SNL taught me about content strategy

Resources What SNL Taught Me About Content Strategy What can a sketch show teach us about content marketing and strategy? A lot. Besides what the kids are doing these days. Here are some of my favorite lessons from decades of SNL – all of which happen to have a convenient content strategy parallel. Have a Schedule Weekly shows at SNL mean that creators have no choice but to keep creating. They can’t show up on Saturday and say “sorry, we got busy!” or wait until Friday to get everything ready. The schedule creates a sense of urgency and intention that is…