Travel
Airshare

Inspiring pilots to reach new heights

Creating videos that highlight life at Airshare.

Challenge

In order to keep up with new customer growth, Airshare needed a more reliable pipeline of qualified pilots as they grow into new markets. But to get those pilots, they needed a new way to inspire them to apply. That’s where we came in.

Solution

We couldn’t just talk about what makes Airshare great. We needed to show it. That’s why we created a video that could be used in various recruiting initiatives while highlighting what makes Airshare unique — and why pilots love working there.  

VIGNETTES

We didn’t just create one video for Airshare. We cut it into different vignettes, each highlighting a different perk Airshare provides. That way, these videos could be used anywhere Airshare needed — internally, on their website and in paid digital campaigns.   

Result

Airshare wanted to recruit new pilots. Now, they have a collection of videos to do just that in a clear, concise and inspiring way.