Marketing in PropTech: Meet the Agencies Navigating this Budding Buzzword Industry

Some say proptech is the modern remedy for today’s real estate specialist woes. We say they’re onto something. 

Proptech sits somewhere at the intersection of fintech, contech, and shared economy real estate, and brands in this market have plenty of room to grow. So, how do they do so while getting the attention of busy real estate agents and brokerage firms?

Wherever your brand lands on the map, we’ve put together an objective look at agencies across the states that revel in the challenges and opportunities of marketing in the proptech industry.

Akrete

LeadershipMargy Sweeney, CEO
Employees15+
HeadquartersChicago
ClientsWright Heerema Architects, Project Management Advisors, Alliant Credit Union
ServicesMedia Strategy, Performance Marketing, Creative
LinkedInhttps://www.linkedin.com/company/akrete/
PodcastN/A

Antenna Group

LeadershipKeith Zakheim, CEO
Employees150+
HeadquartersNYC
ClientsCoStar Group, Compass, Nest
ServicesMedia Strategy, Performance Marketing, Creative
LinkedInhttps://www.linkedin.com/company/antenna-group/
PodcastRaising Your Antenna

Native Digital 

LeadershipJustin Watkins, CEO & Founder
Employees30+
HeadquartersKansas City
ClientsMeasurabl, Populous, Henderson Engineers
ServicesBrand Strategy, Messaging, Creative, Performance Marketing
LinkedInlinkedin.com/company/native-digital-llc
PodcastOut of Nowhere

Operatic Agency

LeadershipChris Barrett, CEO  
Employees40+
HeadquartersOntario
ClientsRE/MAX, Realintro, Tricon Residential
ServicesMarketing Strategy, Creative, Performance Marketing
LinkedInhttps://www.linkedin.com/company/operaticagency/
PodcastN/A

Starberry

LeadershipBenSellers, Co-Founder & CEO
Employees100+
HeadquartersLondon
ClientsComplete RPI, DNG, Peter Ball & Co.
ServicesMarketing Strategy, Creative, Performance Marketing
LinkedInhttps://www.linkedin.com/company/starberry/
PodcastN/A

What’s Next?

The tech industry is complex, ever-changing and downright disruptive – proptech is no exception. 

Identifying a partner that can keep pace is no small task. If it makes it easier, just remember you’re simply hiring a collection of individuals. If you’d like to meet some that are outcome driven and embrace unconventional thinking, we know a few.

The Very Best eHealth Ad Agencies & Marketing Firms in the U.S.

Read Now

The Very Best CleanTech Ad Agencies & Marketing Firms in the U.S.

Read Now

The Very Best AgTech Ad Agencies & Marketing Firms in the U.S.

Read Now