Marketing in EdTech: Meet the Agencies Capturing the Potential of this Expansive Industry

Ah, edtech startups – they sure do grow up fast, don’t they?

As the industry continues to flex and shapeshift to meet the needs of students and educators alike, brands in this market will find there’s plenty of room to grow but may struggle to stand out.

Wherever your brand lands on the map, we’ve put together an objective look at agencies across the states that revel in the challenges and opportunities of marketing in the edtech industry.

Walker Sands 

LeadershipMike Santoro, CEO
Employees200+
HeadquartersChicago
ClientsNovoEd, BNED, Collins Language and Geo
ServicesCreative, Marketing Strategy, Performance Marketing
LinkedInhttps://www.linkedin.com/company/walker-sands/
PodcastN/A

SingleGrain 

LeadershipEric Siu, CEO
Employees60+
HeadquartersLos Angeles
ClientsAmazon, Recurly, Intuit, Nextiva, Crunchbase
ServicesStrategy, Messaging, Creative, Performance Marketing
LinkedInhttps://www.linkedin.com/company/single-grain-llc 
PodcastLeveling Up

Native Digital 

LeadershipJustin Watkins, CEO & Founder
Employees30+
HeadquartersKansas City
ClientsSkillable, Ascend Learning
ServicesBrand Strategy, Messaging, Creative, Performance Marketing
LinkedInlinkedin.com/company/native-digital-llc
PodcastOut of Nowhere

What’s Next?

The tech industry is complex, ever-changing and downright disruptive.

Identifying a partner that can keep pace is no small task. If it makes it easier, just remember you’re simply hiring a collection of individuals. If you’d like to meet some that are outcome-driven and embrace unconventional thinking, we know a few.

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